In this article, we provide information on how, where and when to use different form configuration to collect feedback. Mopinion offers ultimate freedom when it comes to the configuration of feedback forms. In essence, there are no fixed form configurations that you have to use, however, over the years we have learned that there are some configurations that work best in different situations. In order to get you started, we summed them up below.
Form name | Form trigger | Form display | Questions | Do’s | Don’ts |
Passive | Modal or Slide in |
| Generieke informatie pagina’s, Homepage |
| |
Proactive | Proactive |
| Generieke informatie pagina’s, Specifieke processen (na complete) |
| |
Funnel exit | Page leave |
| Specifieke processen (incomplete), Exit pages |
| |
Funnel end | Embedded (is geintegreerd in de pagina, bijv. bedankt page) |
| Page feedback Bedankpagina; einde funnel |
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